Last July, director Michael Bay stepped forward to shoulder some of the blame for the critical drubbing dished out to his film 'Transformers 2: Revenge of the Fallen.' The filmmaker told USA Today "I'll take some of the criticism. It was very hard to put [the sequel] together that quickly after the writers' strike." This was a fairly momentous occasion – even if Bay was using the writer's strike as an excuse.

Jump forward to Friday, and Empire Online managed to get the director to discuss the shortcomings of his sequel in more detail. Bay blasts 'Transformers 2' in the piece, calling it "crap," and going into more detail about how the writer's strike affected the production as a whole. Of course, he also finds time to tell everyone how much better 'Transformers: Dark of the Moon' will be in comparison.

We hate to be cynical, but does anyone else get the feeling this is all an elaborately crafted piece of marketing to lure those disappointed with the second film back for a third go-round, this time in 3D and minus Megan Fox? It's always refreshing to see a filmmaker critique his own work in an honest way (particularly when they take the time to point out where they fell short of the mark), but something about Bay's self-analysis feels disingenuous to us.

Hit the jump and we'll tell you why.