The facts: Deadline reports that Taylor Kitsch, he of 'Friday Night Lights' and 'X-Men Origins: Wolverine' fame, is in talks to join Oliver Stone's adaptation of Don Winslow's novel 'Savages,' where he would star alongside Aaron Johnson as a drug dealer forced to work for a nasty Mexican drug cartel after his best friend is kidnapped. Kitsch would take on the role of "... Chon, an iron-hard former operative who is a remorseless killer and seems to only have room in his heart for his growing partner." Johnson would play that partner and Salma Hayek is being looked at for the role of the head of the drug cartel. And that's the news that's fit to print.
Kitsch is the textbook definition of a rising star. After cutting his teeth on an acclaimed television series and popping up in key roles in popular (if not always particularly good) movies, his career is on the verge of exploding. Two of the biggest blockbuster films of 2012 will have his name above the title and he doesn't look ready to slow down.
Call it the Sam Worthington method of success: You've got to saturate the market with yourself. The audience can't ignore you if you're everywhere.