From the files of "There's no such thing as a free lunch": According to THR, Sony has informed theaters owners that the studio will no longer pay for 3D glasses after May 1, 2012. After that, the bill for 3D glasses -- which cost Sony between $5 and $10 million nationwide -- will have to be picked up by theater owners and consumers. "This is an issue that has to be resolved between us and our exhibition partners," said Rory Bruer, Sony worldwide president of distribution. "We are trying to give them a very lengthy lead time in regards to the change in policy." Which is nice, but how much is it going to cost Joe Ticket?
categories Movies