From our friends at indieWIRE:

The current crop of self-distributing filmmakers is zeroing in on target niche markets to develop audiences for their films. Charming and articulate, the filmmakers of "Robot Stories," "Maestro," "The Gatekeeper," and "Superstar in a Housedress" are presenting their works to their own specialized communities and reeling in additional viewers using extraordinary marketing efforts. With the exception of "Maestro," theater bookings and some publicity functions for the films have been delegated to consultants, a factor that some might say would classify them as service deals, but the tireless work of these filmmakers has earned them the right to say they were front and center of the distribution of their films.


categories Cinematical