Disney has enlisted marketing firm Alt Terrain to help increase anticipation for their upcoming Chicken Little. The shop has enlisted 30 artists and designers to modify vinyl sculptures of the flick's title character - kind of like Chicago did with the cows a few years back. One show of all the finished products was held in New York in May, and the second is happening today in Los Angeles. AdRants has a small gallery of some of the sculptures and, quite frankly, I have to wonder how the Disney executives reacted to the punk-rocker chicken. Can I get odds on a minor cardiac incident?
tags disney