Paramount Pictures has inked an agreement with VOIP provider Viseon to deliver movie trailers on the manufacturer's built in screen.  Viseon has been leveraging the built-in screen of it's phones as a content delivery platform for advertisers and signing Paramount to get them some trailers is a pretty big coup. The agreement is set to begin in early 2006, just in time for Paramount to get some increased exposure for their summer blockbusters.

[Via PaidContent]

categories Cinematical