Lady Vengeance (formerly know as Sympathy for Lady Vengeance) is South Korean director Park Chan-wook's final installment in his revenge trilogy. The series started with the little-seen Sympathy for Mr. Vengeance, which was followed by the wildly successful Oldboy. Though the characters in the films are unrelated, they go through similar ordeals, and are all determined to get revenge for their experiences. Lady Vengeance will be released in the US by Tartan Films in late April, and they're taking an interactive approach to promoting the film: fans are being asked to choose the advertising poster.

Like the rest of the world, Tartan have a MySpace page, and it's there that you can see the seven options, and vote for your favorite. (Me, I love #6 but since it's totally misleading to casual observers, I'd vote for #5.) The only problem is that it looks like you've got to have a MySpace identity to vote - other than that, though, this is a pretty cool idea. Allowing the public to choose creates publicity and a buzz about the film, and the result will ideally be both a poster with which fans are happy, and an advertising campaign over which they have a sense of ownership. All that remains is to see if they show up to see the movie they helped promoted.

[via JoBlo]
categories Movies, Cinematical