For some reason I was getting all nostalgic this morning. I was thinking back to the days when I was in school, before the internet blew up, when the trailer premieres for huge summer blockbusters were reserved only for special spots in the primetime television lineup. I remember looking forward to Superbowl Sunday, not for the game itself, but to see which big summer trailers would debut during the commercials. However, now that I write for a movie blog and movie trailers hit the net before the theater, and before TV, a certain magic has disappeared. There's hype, sure, but there was just something about waiting for a certain day, a certain time, to crowd around the television in anticipation with no idea what was about to hit. Or maybe it's just me.
Regardless, the first trailer for Shrek the Third has now arrived online. Basically, if you're a fan of the first two Shrek films, then you should definitely dig the third installment. All your favorite characters are returning (plus Justin Timberlake!) for yet another adventure in the land of Far, Far Away. Shrek (Mike Myers) and Fiona (Cameron Diaz) are back, and are installed as the new King and Queen of Far, Far Away when King Harold (John Cleese) falls ill. Determined to stay in the swamp, Shrek places Donkey (Eddie Murphy) and Puss in Boots (Antonio Banderas) in charge of installing Artie (Timberlake) as the new King, while Fiona and her band of wacky gals fend off a takeover attempt by Prince Charming (Rupert Everett).
The trailer itself looks pretty funny, and it shall definitely be interesting to see which of this summer's third installments (Pirates of the Caribbean: At World's End, Spider-Man 3 or Shrek the Third) takes home the most at the box office. Who has the largest fanbase? Shrek the Third sails into theaters on May 18. Yay!