The folks over at Empire Online are slowly revealing what appears to be a brand new image of Heath Ledger as The Joker in this summer's The Dark Knight. The link on the main site reads: "He is coming ... 3 days to go," which, we imagine, means the full pic will be revealed three days from now. (Click on the image to the right to see the full pic currently on the site.) Whether this is just a photo or the cover of their January '08 issue, we do not know, but it looks like we'll get a nice, crystal clear full-body look at Ledger's Joker by the end of the week.

Warner Bros. has been going all-out when it comes to marketing one of this summer's hottest flicks; not only have they been teasing us with images and tiny trailers, but they're apparently bringing the entire city of Gotham to the web. A few days ago, a number of sites were launched -- including a full, four-page mock-up of The Gotham Times (which included real articles), as well as a Joker-fied copy of the same paper. Additionally, other web addresses contained within the articles went live, all of which look to be setting up the film (ie: the current state of Gotham City) in some way, shape or form. You can even send email tips to the Gotham Police, as well as to The Gotham Times itself, and get replies. It's a lot of fun, and definitely one of the better marketing campaigns I've ever seen. The Dark Knight hits theaters on July 18.

categories Movies, Cinematical