I succumbed to the obvious sort-of-pun this week. I couldn't help it. I'm sorry.

$68.2 million for Up is pretty close to the highest opening weekend gross for any Pixar film in history -- just about $2 million off the numbers for both Finding Nemo and The Incredibles. It beats last year's Wall-E opening weekend by about $5 million, and since it's probably a bit less challenging than that film, it may hold up a little bit better. $250 million probably isn't out of reach, but we'll see.

The numbers for fan and critical favorite Drag Me to Hell -- $16.6 million -- will be a hot topic for discussion this week. It is not a particularly strong horror opening; this year, it finds a rough analogue in The Last House on the Left. The hope is that good reviews and word-of-mouth keep it afloat in the weeks to come, whereas most horror flicks open big and sink quickly.

After opening second-banana to Night at a Museum last week, Terminator Salvation took the expected big hit its second weekend -- 62%. It's likely to top out around $130 million domestically which, I feel safe in saying, is below expectations. Night at the Museum: Battle of the Smithsonian is running a little bit behind its predecessor, though the first film had the benefit of opening at Christmastime.And The Brothers Bloom quietly expanded onto 150 screens, winding up in 11th place with a decent per-screen average.

Star Trek passed $200 million and now holds the #1 spot for the year.

The full top 10 after the jump.