You asked for it; you got it. Well, you didn't ask for it directly, but you retroactively demanded an increase in movie ticket prices by going to see Clash of the Titansthis past weekend, allowing it to break an Easter weekend record. Don't be shocked if more cinemas now follow the others in raising prices. According to's box office tracking unit, that price bump I wrote about two weeks ago, mainly for 3D ticket prices, has not hurt the industry. Another analyst at Wall St. firm BTIG calls the box office numbers "a very encouraging sign that consumers didn't seem overly concerned about the ticket price increases."

Part of the proof is in the success of How to Train Your Dragon, the first 3D movie greeted with the increased charges. And that's a film very deserving of your money. However, just because something is worth seeing doesn't mean it's worth seeing at any cost. Unless you have spoiled kids, perhaps, who won't stand for your telling them that the family is boycotting the local theater for economic reasons. As for Clash, every film site I frequent implored people to avoid the 3D version, but I guess not enough people read movie blogs in this country.