In our Monday night poll the other night, we asked why people hadn't seen MacGruber. My reasoning, like some of the commenters', is that an SNL movie made today just doesn't have a theatrical draw the way they did before DVD, Blu-ray, VOD and just preference for home viewing in general became huge factors in movie-going choice. I'm surprised people are even complaining that the comedy will find its audience in six months rather than "when the movie needed" them. It's obvious to me that a movie spun off from a TV sketch will be and can be waited for to watch on your television. But what about a movie like Shrek Forever After?

The thing has the theatrical-must-ness of 3D, after all. I don't think its disappointing box office can be blamed because people are just waiting to rent it, even if those people are convinced by all those 3D TV commercials that they'll indeed own one of them by year's end. So why didn't families rush out to the latest adventure of everyone's favorite ogre?

Well, the whole 3D thing may have been an issue of sorts. At least one analyst points to the high ticket price of the format, particularly that of cinemas in NYC, which have a cost of $19 per ticket. For a family of four, that's $76 before concessions. Is it still a problem for the rest of the country? Possibly, but most likely it's a combination of the high price with the fact that there are just too many 3D movies to choose from, and not all have proven to be worth the surcharges.