'Jaws' poster'Jaws,' released 35 years ago this week (on June 20, 1975), is often cited as the first summer blockbuster, a film that changed the way Hollywood movies were made and marketed -- and not for the better.

Many critics have long viewed Steven Spielberg's shark tale as an effective shock machine, pushing the audience's buttons with a streaming supply of jolts and scares, while Universal's marketers did a similarly effective job of manipulation by releasing the movie in hundreds of theaters nationwide at once, an unheard-of practice at the time.

With 'Jaws,' Hollywood supposedly hit on a formula that all but destroyed the thoughtful, grown-up, personal filmmaking prevalent at the time and replaced it with the soulless, cynical, flavorless, pre-packaged, market-tested moviemaking Hollywood practices now.

It's really not a fair rap. Watch 'Jaws' again, and then contrast it with today's blockbusters, which really are the thrill-per-minute, assembly-line products that 'Jaws' was accused of being. By the standards of today's relentlessly paced summer action and horror spectacles, 'Jaws' seems like an art-house film, full of long, talky stretches where seemingly nothing happens and nary a fin is seen.