Filmmaker Romain Gavras (son of legendary political filmmaker Costa-Gavras) hopped up on the stage of the Ritz theater to introduce his debut feature 'Our Day Will Come,' and informed us that his movie is "a romantic comedy that goes nowhere and means nothing." Fortunately for the audience, Gavras was lying. He may not know exactly what it is that his demented, unpredictable, and palpably furious film taps into, but he knows full well that he's touched a nerve of some kind. He's touched it before, after all, and he's perfectly aware of just how much it hurt.
Gavras' visual accompaniment to M.I.A.'s "Born Free" was less a music video than it was a full-fledged short film, a violent 9-minute narrative in which all the redheads of a dusty dystopian city were rounded up and brutally murdered in a style so sadistic it sooner recalls 'Rambo' than Orwell. Incidentally, 'Our Day Will Come' is one of two SXSW movies that slowed and elucidated the worlds they compliment, exploding their music videos into something different entirely, and in the process illustrating how some stories are simply too stirring to leave alone.