Last night's YouTube Music Awards was a wonderfully weird event that people don't seem to be talking all that much about today. Hosted by Jason Schwartzman and Reggie Watts, and directed largely by Spike Jonze, the first-annual awards show was full of off-the-cuff, hey-let's-put-on-a-show moments that were charmingly low rent.
But the draw for most were the "live" music videos and short films that were performed on stage at the show. One of these was the live video for Arcade Fire's "Afterlife," directed by Jonze and starring Greta Gerwig and a bunch of adorable little kids.
The track, taken from the band's recent voodoo disco double album "Reflektor," is, of course, totally amazing. (If you haven't heard the album yet, what is wrong with you? It's a masterpiece!) But the live video is just as incredible –- it follows a young woman played by Gerwig, fresh from a breakup, drifting into a snowy alternate realm. Also, it involves Gerwig engaging in choreographed dance, which makes us think about "Frances Ha," still one of the very best movies of the year. Check out the video above and try not smiling. I dare you.
Spike Jonze's equally beautiful and sweet film "Her," starring Joaquin Phoenix and Scarlett Johansson, is out on December 18. "Her" also features a score by (you guessed it!) Arcade Fire.