"Orphan Black" is cloning viewers like no show has ever done before.
When the acclaimed BBC America drama premiered its second season last Saturday, its ratings improved slightly from season 1 with 785,000 viewers, including 391,000 the coveted adults 18-49 demographic. But factoring in DVR playback, those numbers grow astronomically -- 1.6 million viewers and 746,000 in the demo.
That's a huge, 97 percent increase -- in fact, it's a bigger bump than anything received by every other series on television (broadcast or cable) this year. "Orphan Black" has set a new record.
It's no surprise, considering the show airs on Saturday nights and draws a younger audience. As BBC America GM Perry Simon said, "Our viewers are some of the most affluent and tech savvy in television, and clearly a huge number of them set their DVRs to make sure they didn't miss it."
Clone Club is gonna need a bigger meeting room!
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