Bob Barker, the former host of "The Price is Right," brings his animal advocacy to a whole new level in this clip from "The Bold and the Beautiful." Barker, who became a vegetarian in 1979, always signed off each show reminding viewers to spay and neuter pets; he's also donated millions of dollars to various advocacy groups and programs, including $5 million to the Sea Shepherd Conservation Society for an anti-whaling ship.

The nonagenarian lands quite a few punches on Wyatt Spencer (Darin Brooks) after hearing Wyatt talk smack about animal lovers - but not before advising the young man to consider adopting a pet himself. Barker told TV Guide, "CBS and ['B&B' exec producer] Brad Bell have been incredible about using the soap to increase awareness. And if I get a chance to punch out a guy who thinks animal lovers are stupid wackos, even better!" Hey, Wyatt's got a pretty punchable face.

Of course, this isn't the first time Barker's gone HAM onscreen. He also punched out Adam Sandler in "Happy Gilmore." (You can watch the scene on Hulu.) The price was so right for that.

[Via The Wrap]

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