Movie Details
Theatrical Release:May 29th, 1940
Original Language:English
Production Companies:Metro-Goldwyn-Mayer
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Audience Score
This short promotes the premise that movies often create a demand for the fashions seen in them. It starts with a vignette in rural America. A mother and daughter go to town to buy a new dress. In the dress shop window is a designer dress worn by Joan Crawford in a recent movie. We then go to Hollywood and visit Adrian, MGM's chief of costume design, and see how multiple copies of a single clothing pattern are produced. The film ends with short segments of several MGM features.
DirectorOliver Garver
