"The costume definitely incorporates all these otherworldly past lives, if you will," the designer told EW. "He is definitely a clown from a different time."
As EW notes, "Every part of the costume is meant to suggest something both ancient and disturbed," and that's apparent from the image. The site continues:
While this isn't the bright and cheery Pennywise, Bryant's version of the character prefers to camouflage himself and strike rather than lure children with lively plumage.
"It makes him almost like a shadow," she says.
For much more from Bryant, check out the full interview over at Entertainment Weekly. And prepare to have the crap scared out of you when "It" hits theaters on September 8, 2017.
Photo credit: Warner Bros. via Entertainment Weekly