Girls have cooties anyway, right? According to "Person of Interest"), because the wrong half of the population was into it. Here's how Deadline's Nellie Andreeva described the rejection:
"'Drew' is not going forward at CBS but is being shopped to other outlets by CBS TV Studios. I hear the pilot tested well but skewed too female for CBS' schedule. In the end of the day, I hear the network had no 8 PM or 9 PM slot available.
Written/executive produced by [Joan] Rater and [Tony] Phelan, 'Drew' stars Sarah Shahi as Nancy — now in her 30s — a detective for the NYPD where she investigates and solves crimes using her uncanny observational skills, all while navigating the complexities of life in a modern world. Anthony Edwards, Felix Solis and Rob McClure co-star in the project, also executive produced by Dan Jinks."
Sounds like there were a lot of dudes involved, despite the project skewing "too female." Bustle had a good response to the decision:
"But instead of giving Drew a chance and providing a rare female-centric show, CBS didn't pick it up. It did manage, however, to find room on its schedule for a Training Day reboot, a MacGyver reboot, a show about a young Dr. Phil, and three male-centric sitcoms, so I guess being 'too male' is not a thing. It should be noted that CBS also shipped Supergirl over to The CW and cancelled the Patricia Arquette-led CSI: Cyber. Add that to the fact that The Good Wife was also cancelled in the 2015-2016 season, leaving Madam Secretary, Mom, and 2 Broke Girls as the only returning CBS shows that focus on female leads, this is hugely frustrating. [...] Even more, calling a show "too female" is that it suggests men will not watch a show about women, that it's too much of a stretch to ask them to relate to a female character."
Twitter picked up the "too female" reference and got it trending on Twitter Sunday:
— Kristen Zimmer (@kristen_zimmer) May 15, 2016
— The Nitrate Diva (@NitrateDiva) May 15, 2016
— Scott Wooledge (@Clarknt67) May 15, 2016
— Memeographs (@memeographs) May 15, 2016
It is 2016, and we still have people who think telling a woman's story is too much of a risk. HOW IS THIS POSSIBLE? #toofemale
— Kathleen Smith (@fangirltherapy) May 15, 2016
— Jen Kirkman (@JenKirkman) May 15, 2016
— Jackie #TalkNerdy (@JackieTalkNerdy) May 15, 2016
— Justine Juel Gillmer (@JusJuel) May 15, 2016
Deadline did say the show was being shopped to other networks -- and it sounds like just about any other network would be better at this point -- and would-be star Sarah Shahi thanked fans for their support:
Wow! The outpour of love from women AND MEN is incredible. But all good! Something amazing is around the corner. #toofemale
— Sarah Shahi (@onlysarahshahi) May 15, 2016
Many cable channels aim for specific demographics, but it's troubling to hear that one of The Big Three TV networks was reportedly willing to pass on a primetime program for threatening to appeal to more women than men, especially when "women" as a group represent more than half of the population of the U.S. and the larger world. Wouldn't a network want to appeal to both genders and maybe even pick up some new viewers?
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