• Pink Ribbons, Inc. (2012)

Pink Ribbons, Inc.

Release Date: June 1st, 2012

DVD Release Date: September 25th, 2012

Not Yet Rated |1 hr 37 min

Plot Summary

Filmmaker Léa Pool sheds light on how the fight against breast cancer has led to a financial windfall for certain corporations and marketing firms.

Director: Léa Pool

Genres: Documentary

Production Co: National Film Board of Canada

Ratings & Reviews

  • 75
    New York Post

    Pink Ribbons, Inc. viewers looking for an evenhanded discussion may be disappointed. show more

  • 70
    John DeForeThe Hollywood Reporter

    It's easy to imagine exhibitors running scared from the documentary, but audiences who find it will be rewarded with a serious and provocative film. show more

  • 60
    Mark JenkinsNPR

    Provocative yet far from definitive, Pink Ribbons, Inc. is a critique of "breast-cancer culture." It could even be called a blitz on pink-ribbon charities and their corporate partners - though to use that term would be to emulate the war and sports metaphors the documentary rejects. show more

See all critic reviews on metacritic.com