70
About
After going viral in 2023, Cunchao, a grassroots soccer league of ethnic minority villages in southern China must capture its digital popularity. Now, players, fans and streamers utilize social media to turn the moment into a movement, celebrating their community in an increasingly urban and digitized world.
Budget
$20K
Director
Kyle Scoble
Producer
Alice Cen
Studio
Kaixin Films
Original Language
Chinese
