Season 1 Episodes
18 episodes1
Advertising is main and essential
Graphic designer Pasha arrives at the office, but agency owner Fina kicks him out, demandingly saying: "We need creators! Go read Ovid and Hemingway!" Outside, Pasha complains to a street sweeper (veteran creative Lev Davydovich), who argues that writer Andrey Platonov is the real benchmark. Lev Davydovich goes up to convince Fina, only to be kicked out with the exact same phrase, closing the joke in a hilarious loop.
2
Shit
A sharp satire on modern branding. The characters demonstrate how creative packaging and proper PR can turn a worthless product into a "premium status brand.
3
Terminator, three!
A viral parody short released during the global hype around Terminator 3: Rise of the Machines. The plot plays on a Russian pun with the word "три" (meaning both the number "3" and the imperative verb "scrub/wipe"). The story follows a gritty cleaning lady, Klavdia Nikitichna, who confronts a killer cyborg using only a mop and fierce domestic logic.
4
Irreversibility
A stylised cinematic thriller-style episode exploring fatal mistakes, cause-and-effect chains, and human flaws through a non-linear narrative.
5
U.S.S.R. Being Your Own Old Director
A parody of the popular TV show Sam Sebe Rezhissyor ("Be Your Own Director"), mixed with Soviet nostalgia and "Antimult's" signature style. The episode satirizes old film footage, Soviet stereotypes, and archival videos using dark humor and sharp irony.
6
The Cold Summer of 2003
The episode title references the iconic Soviet film The Cold Summer of 1953. The plot centers around the unusually cold summer of 2003 in Moscow, delivering a sharp, satirical look at daily work routines and city life, wrapped in "Antimult's" signature dark humor.
7
The Bird
An episode focusing on viral marketing and crowd control. The agency triggers urban panic and rumors through subtle, paranoid guerrilla tactics.
8
Call
Just ad.
9
Former Allah
Even Boris Grebenshchikov ("Bob") has to worry about his image and promotion. The "AntiPR" agency takes on the job of promoting the iconic rock musician to the masses. The episode parodies the complexities of marketing legendary Russian musicians, their lifestyle, and their cynical or eccentric view on PR.
10
Mom
Trapped in the relentless grind of their corporate office, the characters begin to feel like prisoners of their daily routine. Longing for escape, they fantasize about a savior or a comforting presence, ironically playing on the nostalgia for childhood, warmth, and a mother's care through "Antimult's" trademark cynicism and dark humor.
11
Sasovo
Tired of the endless corporate hustle, the protagonist decides to escape the city and visit Sasovo, a long-abandoned village from his youth. However, the nostalgic trip turns into a eerie "Russian hinterland horror story," where the silence and forgotten spaces bring not comfort, but a oppressive sense of a dead past and grim hopelessness.
12
Car Crash
The episode satirizes the extreme arrogance, road rage, and lawlessness on early 2000s Russian roads. A minor car accident rapidly escalates into an absurd standoff involving crooked officials, mobsters, and the "AntiPR" agency staff, where traffic rules matter far less than connections, aggressive black PR, and cynical power plays.
13
New Russian Gospel
Dark satire on media strategies applied to religion and ideology. The agency attempts to rebrand eternal spiritual values for a modern, distracted society.
14
Gentle Sounds of Thunder
A philosophical and aesthetic episode where the usual cynicism of advertising clashes with unexpected art and genuine emotion.
15
True love
The episode focuses on the personal life of Fina, who claims to only sleep with men if she is genuinely in love. However, "true love" strikes her with surprising regularity—every two or three months. With "Antimult's" trademark cynicism and melancholic irony, the story explores the nature of romantic illusions and constantly changing passions in a modern young woman's life.
16
Artek
A nostalgic yet satirical look at Soviet symbols, pioneer camp heritage, and modern attempts to rebrand them for a new generation.
17
Vladivostok – Moscow
An episode soaked in a heavy atmosphere of melancholy, mysticism, and trademark cynicism. The plot plays on the local flavor and regional issues of the Russian Far East—ranging from local energy crises and gang standoffs to the grim contrasts between the distant province and the capital. It serves as a surreal journey through fears, harsh memories, and existential angst over the injustices of life.
18
Anti-irreversibility
A direct follow-up to Episode 8, portraying an alternate sequence of events and an attempt to fix past mistakes.