Season 4 Plot
Season four takes place between November 1964 and October 1965. It is set at the new and considerably more modern advertising agency, Sterling Cooper Draper Pryce. The main narrative of the fourth season is driven by Don Draper's identity crisis. As Don falls deeper into existential despair, he begins regularly meeting with women of loose moral character and faces debilitating alcoholism.
Mad Men Season 4 aired on July 25th, 2010.
Watch 'Mad Men' Season 4 Online
Season 4 Episodes
1. Public Relations
Don deals with a trade-paper interview but doesn't want to talk about himself. A manufacturer of a "wholesome" two-piece bathing suit wants to hire the firm but doesn't want anything too risque. Pete and Peggy try to secure more money for the firm.
2. Christmas Comes But Once a Year
The agency's Christmas party is nearly spoiled by the late arrival of a surprise and not-so-welcome visitor.
3. The Good News
Don takes a trip. Joan has scheduling problems. Don and Lane get to know each other a little better.
4. The Rejected
An edict from Roger and Lane puts Pete in a personal dilemma.
5. The Chrysanthemum and the Sword
Don and Pete disregard Roger's plans in order to land a new client.
6. Waldorf Stories
Peggy clashes with her new creative partner; Don pitches under unusual circumstances.
7. The Suitcase
A deadline disrupts Sterling Cooper Draper Pryce.
8. The Summer Man
Joan and Peggy deal with high-jinx in the office.
9. The Beautiful Girls
Peggy is forced to face some unpleasant facts about a client's discriminatory business practices. Don and Faye's burgeoning relationship is tested when Sally runs away from home and turns up at the office. Roger tries to rekindle his affair with Joan.
10. Hands and Knees
An unannounced visitor at the Francis home rattles Betty.
11. Chinese Wall
Sterling Cooper Draper Price employees resort to scuttlebutt after an agency wide meeting is called.
12. Blowing Smoke
In the midst of a crisis, Don runs into an old friend.
13. Tomorrowland
Don and Peggy are faced with life-altering decisions.
