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The Final Copy of Ilon Specht
#577
110
Movie
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NR
18 min
Documentary
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The Final Copy of Ilon Sprecht is an intimate deathbed account of the unsung advertising genius who coined L'Oréal's iconic "Because I'm Worth It" slogan in 1971, a four-word feminist manifesto that, against all odds, changed advertising forever.
Director
Ben Proudfoot
Movie Details
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Movie Details
Original Language:
English
Production Companies:
Breakwater Studios, Traverse32
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